Sunday, September 13, 2026

The trade that punishes you for being right



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Nobody warns you about this one.

It's not the loss where you were wrong on the stock. Those make sense. You missed the read, you lost, you move on.

This is the loss where you nailed it. You called the direction. The stock did exactly what you said it would do. And when you checked the position — flat. Red. Gone.

I've had thousands of traders come to me with some version of the same question: "How is it possible I was right and still lost money?"

It's not a trick question. It happens every single day.

Options positions carry a daily cost from the moment you enter. It runs against you whether the stock moves or not. Be right too slowly and the trade drains before your thesis has time to work.

Ten seconds to check it before you enter. One number. Most people skip it entirely.

Get the free checklist that catches it

That check is one of five in The 60-Second Checklist That Stops a Bad Options Trade Before You Ever Click "Buy." The other four cover stop-loss failure, position sizing, the dangerous first trade most beginners learn, and the five-second question that separates lasting traders from short-lived ones.

Under a minute. Normally $29.97. Free today. Yours to keep.

Send me the free checklist

— Don Kaufman

P.S. If you've placed an options trade, been right on the stock, and still lost — that isn't random. One of these five checks explains exactly why it happened. Read it here.

Disclaimer: Neither TheoTrade or any of its officers, directors, employees, other personnel, representatives, agents or independent contractors is, in such capacities, a licensed financial adviser, registered investment adviser, registered broker-dealer or FINRA|SIPC|NFA-member firm. TheoTrade does not provide investment or financial advice or make investment recommendations. TheoTrade is not in the business of transacting trades, nor does TheoTrade agree to direct your brokerage accounts or give trading advice tailored to your particular situation. Nothing contained in our content constitutes a solicitation, recommendation, promotion, or endorsement of any particular security, other investment product, transaction or investment.Trading Futures, Options on Futures, and retail off-exchange foreign currency transactions involves substantial risk of loss and is not suitable for all investors. You should carefully consider whether trading is suitable for you in light of your circumstances, knowledge, and financial resources. You may lose all or more of your initial investment. Opinions, market data, and recommendations are subject to change at any time. Past Performance is not necessarily indicative of future results.





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