| After Hours IP: Learn about trademarks on your schedule Do you have a brand, logo, product name, or service identity that deserves protection? Whether you are launching a startup, evolving your brand, or advising clients, this session is designed to demystify the trademark process and give you practical, actionable guidance. Join us for After Hours IP, a free interactive virtual session, Tuesday, December 9 from 5-6 p.m. PT (8-9 p.m. ET). The easiest way to join this event is as a guest through Webex on the web. Our experts will guide you through the fundamentals of trademarks: what they are, why they matter, and how to navigate the federal registration process. Topics include: - A clear overview of what trademarks are and how they differ from other forms of intellectual property
- Insights into selecting and protecting a trademark that can support your business or venture
- What to expect in the process of filing for a trademark registration with the USPTO, and what to avoid
- An introduction to free USPTO resources that can support you on your trademark journey
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